I have been using the services of a wonderful facility, which has taken
almost all of the work out of my 'Linking Program' (if you have a
website that relies on Search Engine traffic, I really do hope you have
one!). The facility is named Linkmarket.com'. Don't worry, I am not
affiliated in any way and I don't get any type of reward for referrals,
but I do refer people because it is really such a wonderful facility
and it's free, unless you choose to upgrade' to paid membership, which
I am seriously considering doing, in light of the behavior I have
Try 'Linking' With Reality
I know there have been a fair number of
articles on the Internet and on this particular website regarding
linking', it's importance, how to do it and what not to do. This
article is kind of a plea. I'm pleading with people who don't realize
that linking to every single website that's willing to link back, can
be a DISADVANTAGE rather than do them any good at all.
Firstly, the way Linkmarket.com works is
simple but, as I said, wonderful. You join (free at first, with some
minor limitations). You supply your website details, including your
category, site name and description and you are listed in their
directory. You then have the ability to peruse their directory and
select websites with which you would like to arrange a reciprocal link
(if you're a paid member, the Google PR and Alexa ranking are displayed
- very handy!). It works like this:
1. Your request' is popped off to them and
they can respond with a YES or a NO (again, if they're paid members,
your PR and Alexa ranking are displayed in the request - very handy!).
If it's NO, nothing more occurs.
2. If it's YES, you get a reply asking you
to place their link on your website (all supplied in a neat little box
to copy & paste) and supply the URL location of the link.
Linkmarket.com software confirms the link is in place and
3. Advises them and they, in turn, are
given your link in the same format as you received theirs. They place
your link and also advise the URL, which the software confirms.
Easy as one, two, three. In fact, that's
what the process steps are called (1,2 3). No emails, no keeping track
of with whom you've linked (that's kept track of for you) and no
feeling like a nuisance for sending emails to complete strangers
because everyone is there for the same purpose, to exchange links.
What's not so nifty or wonderful, and it
has nothing to do with Linkmarket.com, is the type of websites that you
get requests to link with. I really think some of these people need to
link with reality before they try linking with other websites.
Of course, one of the features you get as a
'paid' member, is you can nominate the types of website that you wish
to receive requests from.
In addition to my Home Based Business
websites, for which I have separate accounts', I have a website called
R.A.I.S.E' (Rheumatoid Arthritis Information Support and Education). A
non-profit website devoted to all things to do with this particular
disease (from which I suffer). I cannot understand why I continually
get multiple requests per day from totally unrelated websites,
especially those dealing with gaming, travel and satellite dishes. I
know that the majority of these websites are affiliate' type websites,
in very competitive areas trying to expand their web presence and
obtain a better search engine ranking. However, don't these people
realize that a link from a website dealing with Rheumatoid Arthritis
will not help them one iota. Nada, Zip, Zilch, Bupcus. In fact, they'll
be very lucky not to be penalized by the SE's for such a ridiculous
Please people, understand that a link is
only of any use to you if it is from a website with related subject
matter. I will link with any website that has the same type of content
and is in the same category, even those with low or no PR, as I feel
that they won't harm my ranking and I don't mind helping a new website.
But what makes this behavior more perplexing is that I recently changed
my domain and have no PR, so these people must be linking to virtually
everything in the directory!
We all know that the practice of reciprocal
linking has gotten way out of hand, what with people now actually
asking for money to link to your lower PR website, but this indicates
it has gone beyond the sublime and into the realm of the ridiculous.
I'll say it again - some webmasters really do need a link with
reality' rather than any more websites.
About the Author
Stephen Brennan may be contacted at http://www.online-plus.biz firstname.lastname@example.org.
Brennan is the author of "The Affiliate Guide Book" - The definitve
guide to becoming a successful Internet Affiliate (at little or no
cost). Available through Clickbank or at the Home Based Business and
Affiliate Center - http://www.ebooks.online-plus.biz.
Article Keywords: search engine, linking, ranking, linkmarket, search engine traffic, links, keywords
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